Dodge and Subaru have had little in common, but they're the latest brands to join the sporty four door pickup truck segment. Dodge's long-- expected Quad Cab Dakota has just entered production, while Subaru prepares a crossover-type concept for next month's LA Auto Show.
Analyst Eric Noble, president of The. Carlab, based in Santa Ana, Calif., says the four-door pickup is here to stay.
"We're looking at a market that's going to one day in the not-too-distant future be dominated by four-door pickup trucks, as opposed to two-door pickup trucks," Noble says. "There was always a fear manufacturers had that the sacrifice in bed length might be too high a price to pay for many …
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